PROJECTS

MEDI SPA BC
- Growth + Systems
(Sept–Dec 2025)
What I improved
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Digital visibility foundations (local presence + service clarity)
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Client flow + booking experience (less friction, clearer pathways)
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Simple marketing systems (education-based + conversion-focused)
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Offer clarity + seasonal execution planning
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KPI tracking to guide decisions with real numbers
Results (Sept–Dec 2025)
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Client base grew +44% (2025 vs 2024)
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45% of the entire 2025 client base came in Sept–Dec
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Oct–Dec YoY revenue growth: +23.1%
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New client share growth (Dec YoY): +56.5%
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Oct → Dec revenue growth: +48.38% (2025) vs +28.07% (2024)
→ +20.31 percentage points faster growth
Takeaway
This wasn’t about “posting more.” It was about tightening the systems behind growth: clarity, consistency, client flow, and execution.

Wellness Center Startup Build
— From Vision to Revenue (Apr–Sept 2025)
A wellness business came to me with a rough idea and a vision — but no clear structure to operate, sell, or scale. I took the concept and built the full foundation needed to run day-to-day, attract clients, and generate revenue.
What I built
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Found and secured a suitable location + supported full on-site setup
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Created the full service structure, client flow, and operational workflows
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Built the booking system, pricing strategy, and revenue model
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Hired and trained staff with clear standards and delivery expectations
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Implemented simple marketing execution to drive consistent bookings
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Built systems to reduce founder dependency and stabilize operations
Results
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Revenue started by the end month 2
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By month 5, the business was on track toward break-even and hitting goals

DIGITAL VISIBILITY
Empowered a wellness business to improve their digital visibility, resulting in a 40% rise in online engagement and a 25% increase in new client acquisition.

KPI ANALYTICS
Worked with a wellness center to establish KPI analytics, enabling them to make data-driven decisions and achieve a 15% increase in operational efficiency.